Adidas Yeezy Boost 350 v2 Triple White Early Links

Yeezy jumping over Jumpman! Yes, he’s done it again! Kanyeezus is blessing the shoe game with another great release. April 29th marks the drop of the highly-anticipated Triple White Yeezy Boosts. These sneakers are gorgeous: a premium white upper brighter than freshly fallen snow, a semi-translucent midsole and the return of the popular heel tab. This athletic sneaker is designed with Adidas’ special Primeknit technology, this is what gives you […]

Sneaker-nomics 101: A Lesson in Yeezys

The size of the market for sneakers is bigger than Mt. Vesuvius and brands like Yeezy, Jordan, Air Max, and NMD are all in a fight to get to the top. We decided to put sales under a microscope to find out just how high demand for a pair can go. When you take an initial look at the data, you think that the main results come from the retail market, […]

Who Makes Yeezy Sneakers: Everything You Need to Know

At this moment, Yeezys are the most sought-after sneakers in the world. In fact, last year, GQ called Yeezys the most “influential sneaker of 2016.” With each release, the Kanye West-designed sneakers sell out online in minutes, and resellers put up pairs of Yeezys for thousands of dollars. If you’re new to sneaker culture, you’re probably thinking: What’s the big deal with Yeezy sneakers? Why are they so hyped? Or, […]

Adidas Yeezy Boost 350 v2 Black/White Early Links

Adidas Yeezy Boost 350 v2 Black/White almost arrived! It seems like it was yesterday when the latest adidas Yeezy Boost release dropped: Powerful trio consisting of “Black/Green,” “Black/Red” and “Black/Copper” colorways placed the market on fire and confirmed the reputation of Yeezy Boost 350 v2 as one of the most anticipated sneaker releases of the year. For some time now, we’ve been seeing the news about another release of Yeezy Boost […]

Adidas Yeezy Boost November releases: The next big thing

  Rumors have been circulating for some time about the Yeezy Boost 350 v2 latest release. When’s it dropping? What colorways will there be? These are the questions on every Yeezy fans lips. Now it’s official. Retailers have confirmed that the shoe will drop three black-based colorways together, with a possible earlier release of the Black/White model. If you’re fallen hard for sleek lines of the 350 V2 which debuted […]

The Appeal of Adidas NMD sneakers

Adidas appears to have responded well to consumer demand with its Adidas NMD sneakers. The Adidas NMD’s have been available at retail shops for less than a year, but following their December 2015 introduction, they quickly caught fire and became the sneaker of the moment for buyers who were looking for the latest in sneaker technology and innovation combined with comfort and style. Adidas is seeking to capitalize on this popularity […]

Yeezy Boost 350 Sneakers For Infants Join the Big Boy Lineup

Just when you thought the frenzy swirling around the Kanye West/Adidas partnership and its love child, Yeezy, had reached its peak, the dynamic duo has ventured into infant wear, a realm as yet left untrampled by its rival, the high-flying AirJordan/Nike entity. While the Nike vs Adidas revenue gap is a sizable one with Nike having brought in $15 billion in sales in 2015 versus Adidas’s $3 billion, Kanye and Adidas hope that by getting […]

Yeezy Boost and the Kardashians

Yeezy Boost sneakers are a wildly popular product with sneakerheads, Kanye West’s fans, as well as his friends and family. But, probably the most influential people promoting the product, other than the man himself, is the Kardashian/Jenner clan. The proof is in the numbers, as the adidas Yeezy Boost sneakers are far outselling the Nike Yeezy sneakers. What’s the difference? The answer is Kanye’s relationship to Kim Kardashian and her […]

Yeezy Boost 750 “Glow In The Dark” Early Links

Get ready for Yeezy mania to begin again! The release date for the most recent Yeezy’s has been announced. A new pair of  Yeezy Boost 750’s will hit select adidas stores on June 11th. Up until recently, rumors started that the shoes would feature a new color scheme, which was said to be called, “Grilleg”. These shoes would feature a brown and gum color scheme. The rumors started when numerous […]

Yeezy Boost 750 Release Date

Get ready for Yeezy mania to begin again! The release date for the most recent Yeezy’s has been announced. A new pair of  Yeezy Boost 750’s will hit select adidas stores on June 11th. This comes not too long after a rumored March 18th release date was said to occur. What’s also exciting is that there’s a new feature that makes it easier than ever to get your hands on […]